Not Invented Here #19 – Full Saturation
Application’s lifecycle in a marketplace explains why at times developers add features nobody really needs and why many of them try to turn their applications into services.
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Lifecycle model:
- Rapid growth on growing market
- Revenue comes from new users
- Few new users, but strong demand for new features
- Revenue comes from upgrades by existing users
- Full saturation: no new users, no demand for new features
- New sources of revenue are needed
